Ruiz-Jiménez: La cobertura integral de impreMedia de la Copa Mundial FIFA 2014 involucrará a los aficionados más que nunca
impreMedia announced the rollout of its most ambitious coverage ever for the Brazil World Cup, as well as a solid array of multiplatform sponsorship opportunities for advertisers seeking to engage Hispanic soccer fans in the United States.”impreMedia’s comprehensive coverage of the 2014 FIFA World Cup will engage fans more than ever” said Hernando Ruiz-Jimenez, executive vice president. “For advertisers we have developed custom opportunities spanning all platforms that will put their brands front and center on the world’s biggest soccer stage”.”As the only Spanish-language media company in the U.S. to cover every FIFA World Cup event since its inception in 1930, impreMedia is in prime position to deliver to fans unparalleled front-row coverage to the biggest sporting event in history” said Juan Varela, director of Content. “We know our audience consumes content differently today so we will not only deliver to fans premier, real-time news and information through traditional methods but also through social media and video”.The in-depth coverage of this years World Cup kicked off last Dec. 6 with the special 2014 FIFA World Cup Draw and the launch of a dedicated World Cup channel on impreMedias site for soccer fans Quiero+Futbol.
Impremedia dio inicio a las nominaciones para los premios Mujeres destacadas
impreMedia crea nuevo departamento de Soluciones de Publicidad liderado por Iraima Yépez
impreMedia presentó nuevos nombramientos dentro de su comité ejecutivo
