MERCADEO Versión en español
Aldo Quevedo from AHAA: We will celebrate our 20th anniversary big time
29 de abril de 2015
Aldo Quevedo: La gente percibe que AHAA tiene realmente el pulso de lo que está sucediendo en el mercado
At the last day of the anual AHAA conference: The Voice of Hispanic Marketing, Aldo Quevedo, president of the organization told PRODU that he was very happy with the results of this edition. “Comments have been very positive, I have seen a lot of people excited over he presentations, specially because they notice that AHAA really has the pulse of what is happening in the market.”Quevedo highlighted that in this edition of AHAA there were no presentations made by agencies, “we decided that since last year, precisely to open up the dialogue and we believe content has been very much attached to tendencies”.AHAA is preparing to celebrate its 20th anniversary in 2016 and Quevedo already advanced that “we will have a celebration to honor the pioneers of the industry, but from them forward, not simply a hindsight view, we want to prepare the conference with the best insights and excellent panelists. Next years event will be grand”.Aldo Quevedo trusts that in 2016 there will be better use of the technologic aspects in AHAA. “I think the way to participate in the conferences is not only via Twitter, we should boost more networking, but at a social media level and we have to improve connectivity among participants and outside, to be able to invite those who did not come, besides we want our sponsors to have more value, by taking care of their needs more effectively to exhibit their products or services,” he concluded.
