Marketers, media and agencies will meet from April 18th to 20th in Miami to explore a new future together in the annual 2016 AHAA Conference, titled The Future in Focus. Changing realities that the industry must face include: branded content, ad blocking, digital advertising fraud, programmatic, total market and digital disruption.The conference will be inaugurated by Wendy Clark, President and CEO of DDB North America and Coca-Cola’s former President of Sparkling Brands and Strategic Marketing in North America. It consists of three days of powerful and exciting insights from CMOs, authors, entertainers, media executives and researchers who are at the forefront of change and innovation in their industries. With a focus on the future, the conference will present ground-breaking research, innovative trends and opportunities to learn from companies and agencies who are killing it and creating new market realities that impact us all.Registration for the event will open next Friday and Early Bird rates will be available until March 11, 2016.
