Ciro Sarmiento, CCO de Dieste recibió los dos Lápices
At the 54th edition of the D&DA professional awards, US Hispanic market agencies won eight Pencils. Dieste, The Community, Conill and Bravo/Y&R Miami were awarded for creativity. Dieste won a Wooden pencil in the Direct category and one Graphite pencil in Digital marketing for its campaign for Dallas Pets Alive: Adoptable Trends. This initiative has multiple acknowledgements in all the festivals where it has entered. The D&DA jury describes it in the award official blog as one of the most ingenious and fun digital campaigns. The Community was presented with three Wooden and two Graphite pencils. Their Never Stop Riding campaign for Buenos Aires City has been very successful at the circuit festivals. It won in Advertising Illustration and Press Campaign. Its piece You Give More Than Just Blood also was awarded with a Wooden pencil in Press Advertising: Public Services. Conill also stand out with Más que un Auto for Toyota with a Wooden pencil in the Outdoors Advertising. Bravo/Y&R Miamis Autotune for PopClick won a Wooden pencil in Radio.
