Luciana Cani formó parte de Leo Burnett Portugal
LAPIZ appointed Luciana Cani as its new SVP, Executive Creative Director overseeing the agencys creative team. Cani will lead creative output across the full client portfolio including work for Advanced Auto Parts, Allstate, Purina and the Mexico Tourism Board.Cani has nearly 20 years of advertising experience, with the past nine years spent as a key leader of Leo Burnett Lisbon overseeing creative work for clients including Samsung, Atlantico Bank and the Portuguese National Railway. “Lucianas collaborative and transformational leadership is a perfect fit for LAPIZ” said Gustavo Razzetti, Managing Director, LAPIZ. “Her innovation-forward approach will boost our outsider thinking to continue driving great results for our clients.”Her work has gained global recognition including awards from D&AD, Cannes Lions, One Show, Clios, Eurobest and ADCE. Cani is also the only Creative Director to appear three times at the top of the rankings of the official Creative Club of Portugal. “I’m very happy to accept a totally new and exciting challenge with the feeling that Im part of the same family. I Iook forward to joining the LAPIZ team to make great things that challenge expectations and defy the ordinary” said Cani. “LAPIZ has steadily produced top-tier work across industries, and I cant wait to be a part of its journey forward.”
