Rulfo: Firmé Lexus debido al compromiso que tiene la marca con la comunidad
The actor Manuel García Rulfo, who recently joined Colin Farrel and Viola Davis in the cast of the upcoming New Regency film Widows, has won yet another role. Born and raised in Guadalajara, Mexico, the sought-after movie star has been tapped as the new voiceover for Lexus’ Spanish-language marketing initiatives. “Manuel is an inspirational talent,” said Walton Isaacson Co-Founder Aaron Walton. “His film and television work display a fierce commitment to cultural and creative integrity. That same passion can be heard in his voice.” García Rulfo’s first original work for the luxury automotive brand will be heard later this year as part of a new Lexus campaign created by WI, the brand’s agency for diverse market segments. As part of the transition, his voice has also been incorporated into current Spanish language campaigns. Having captured the attention of top directors, such as Steve McQueen and Antoine Fuqua, as well as audiences world-wide, Garcia Rulfo’s career is definitely on the fast track. He has starring roles in this year’s Murder on the Orient Express, Soldado and Mexiwood and more on the horizon. The actor says he signed on with Lexus because of the brand’s own “commitment to the community and to celebrating experiences and excellence.”
