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The organization of FIAP —renowned advertising festival— and PRODU —leading content provider in Latin America, Spain and the Hispanic US market— announced an important alliance whose purpose is to concentrate in Miami the most brilliant minds in the communication industries, in the context of the nascent summit: Innovation Summit by FIAP and PRODU.The event, to be held on May 6 and 7, 2020 in the emblematic Eden Roc Hotel, will cover innovation in all the sectors related to communication. It will be possible to share experiences, learn about trends, new formats, as well as do networking and business in exclusive spaces thought for that purpose.As the main course, the encounter will include a cycle of must-attend conferences and the 50th edition of the FIAP Awards together with the celebrations for PRODU´s 30th anniversary.“For the FIAP, the alliance with one of the most important specialized media in the region is of great relevance” —points out Daniel Marcet, CEO of FIAP—. “PRODU is a communication platform that is not only very respected in the advertising industry, the main participant in the FIAP, but also by the entire entertainment, content, media, and production industries, which will enable us to cover a broader spectrum by incorporating all the sectors that today live practically without borders in the world of communication” adds the executive.Roko Izarra, General Director of PRODU, highlights: “We are very happy about this partnership with one of the most prestigious brands in the advertising guild and regional creativity. The goal of this alliance is to unite the traditional FIAP audience with PRODU´s natural audience and offer an innovative and very exclusive experience, since we feel there is an increasing need for premium and intimate interactions, from practicing yoga and golf with a select group of colleagues to the realization of inter-company workshops, playing with Legos; all this including a group of panelists of the highest level”.The first edition of the Innovation Summit by FIAP and PRODU will be a party celebrating 80 years, with powerful content and the ideal place to do good business and share in the most serious and transparent award in Ibero-America.
