U.S. HISPANIC
ESPN Deportes to offer multimedia coverage of the XVI Pan American Games
Maribel Ramos-Weiner| 30 de septiembre de 2011
ESPN Deportes will provide unmatched, daily coverage of the 16th edition of the Pan American Games live from Guadalajara, Mexico Friday, October 14 Sunday, October 30.With the monumental Guadalajara Cathedral as the backdrop for the games, ESPN Deportes will bring 18 months of preparation to life with 90-120 hours of exclusive and dynamic coverage. The network will broadcast a minimum of three hours of live coverage featuring the top events each day.In addition, ESPN Deportes top news and information shows will offer daily, up-to-the-minute news and analysis of the competitions. ESPN Deportes will have more than 90 team members in Guadalajara and ESPN2 will offer an additional 20 hours of English-language coverage. ESPN Deportes coverage will also be available on ESPN3.Considered the Olympics of the Americas, ESPN Deportes is fulfilling the needs of the U.S. Hispanic market by broadcasting this first-class sporting event in such a radically innovative fashion that fans will feel compelled to tune in. We are very excited to bring back The Pan American Games to our viewers this year, said Lino García, general manager of ESPN Deportes.ESPN Deportes coverage will feature a wide range of competitions including soccer, baseball, basketball, volleyball, boxing swimming, and track & field, among others, in addition to a variety of events taking place in the different participating cities.ESPN Deportes personalities such as Andrés Agulla, José Ramón Fernández and Mauricio Pedroza will engage viewers by integrating social media throughout the entire 2011 Pan American Games with live Tweets including pictures, videos, stats and interviews with top athletes.
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