Alina Falcón
Luis Silberwasser, president of Telemundo, announced in a memo sent to the staff some management changes, among them, the promotion of Alina Falcón to the new position of EVP, Network Sports, Research and Integration for Telemundo Network, continuing to report directly to Silberwasser.In the new role, Falcón will be the executive in charge at the network for Sports programming. She will lead the networks creative, editorial, and scheduling strategies for our sports properties, and will work closely with Eli Velázquez to ensure that the network reflects the quality standards that NBC Sports and Deportes Telemundo are known for. Additionally, Falcón will be responsible for leveraging the FIFA World Cup properties across the entire Telemundo Network to maximize their promotion power for the rest of the schedule.Also Falcón will also assume oversight of the Research department. Importantly, Alina will work closely with NBC Universo and our digital platforms to jointly determine what research resources should be dedicated to each of the businesses, added Silberwasser in the memo. As a result of this change, Millie Carrasquillo will leave the company to pursue other interests.Over the last five months, since my arrival at Telemundo, I have spent a great deal of time working with the team, analyzing the strengths and opportunities we face as we look to take Telemundo to new heights. In order to strengthen our capabilities, as well as to have a leaner and more efficient structure fueled by new ideas and innovation, we are implementing these changes, mentioned Silberwasser in the letter. Also was announced that Luis Carlos Vélez will take the rol of EVP, Telemundo News, reporting directly to Silberwasser. Vélez will oversee all our network news operations and be responsible for editorial direction, programming, and production of our news properties including all our newscasts, Al Rojo Vivo and Un Nuevo Día.
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