Antonio Briceño Bein Sports
beIN SPORTS announced that its world-class sports coverage will resume on June 11 alongside the return of LaLiga, followed closely by the return of the Turkish SüperLig on June 12.
The network is set to exclusively air the thrilling and packed schedule of live matches across all channels on beIN SPORTS, beIN SPORTS en Español, and beIN SPORTS XTRA as well as the network’s streaming platform, beIN SPORTS CONNECT.
“We are thrilled to bring live soccer coverage back to sports fans,” said Antonio Briceño, Deputy Managing Director of beIN SPORTS U.S. and Canada. “beIN SPORTS will air the first LaLiga, LaLiga SmartBank, and SüperLig matches since mid-March when COVID-19 caused leagues to postpone play. We pride ourselves on creating an unmatched experience for fans looking to immerse themselves in the game and can’t wait to renew their love for the sport through our world-class entertainment.”
New to this programming is the option of watching LaLiga matches on beIN SPORTS with or without virtual audio via the SAP function. The broadcast will include augmented reality featuring virtual fans that replicate the presence of home supporters in the stands as well as virtual audio from the EA Sports (FIFA2020) Library. The audio has been digitally processed to generate atmosphere background sound based on recordings gathered from each of the stadiums. This audio will have additional sounds for specific key moments, such as goals or scoring chances to offer a mixture of real-time stadium sounds and virtual audio.
All live matches will be supported on beIN SPORTS and beIN SPORTS en Español by shoulder programming and rotating sports journalists including live coverage from Spain provided by Jamie Easton and Iñaki Angulo.
Antonio Briceño destaca crecimiento de beIN SPORTS en menos de 4 años
