Karen Barroeta de Telemundo
NBCUniversal Telemundo Enterprises has named Karen Barroeta as EVP of Production and Development at Telemundo Global Studios, effective July 6.
In this newly created role, Barroeta will report directly to Marcos Santana, president of Telemundo Global Studios, and will be responsible for leading the development strategy of the Studios, along with the management and execution of long-form scripted productions across all platforms. Barroeta will also oversee the alternative content team and identify projects for pilots, behind the scene productions, and digital capsules.
“Karen’s proven track record across multiple leadership roles at Telemundo makes her the ideal person for this new role. She is among the very best in the industry and has played an essential role in Telemundo’s success as a forward-thinking, results-driven executive who has led growth businesses, as well as marketing and programming initiatives domestically and abroad,” said Santana.
Claudia Chagüi is appointed SVP of Marketing and Creative, effective July 6, succeeding in Barroeta’s previous role. Reporting directly to Ronald Day, EVP of Entertainment at Telemundo, Chagüi joins the network after working as both a creative and strategic marketing consultant for company-wide initiatives including the Network’s overall rebrand, consumer marketing launch campaigns, and Upfront presentations.
“I am thrilled to welcome Claudia, a veteran marketer and highly regarded media professional who has effectively led marketing and communications strategies for major brands in the U.S. and international markets,” said Day.
Karen Barroeta promoted SVP Marketing & Creativity at NBCUniversal International Networks
Karen Barroeta promoted to Senior VP of Creative Marketing for Telemundo
