ENGLISH

Addiction House: Cómo Sobrevivir Soltero 2 exceeds in production values the first season

Maribel Ramos-Weiner| April 22, 2022

Sebastian Zurita y Emiliano Zurita

Sebastián and Emiliano Zurita, producers and creators of Cómo Sobrevivir Soltero (How to Survive Single) (8×30´), which premiered its second season on Amazon Prime on Friday April the 15th, explained that they filmed two seasons (second and third) in 114 days, with development and pre-production taking almost six months in order to achieve a series that exceeds in production values the first season. Post-production took almost a year, prioritizing season two.

Deep knowledge of the story, understanding of what worked in the first season, as well as the right timing for development, were key to achieving this goal. “We are fans of the pre and we dedicate a lot to development,” pointed out Sebastián Zurita, starring in the series and who plays an alter ego of himself. He added that thanks to the fact that the development and pre-production could be done remotely during the pandemic, it was possible to take enough time for the construction of the characters and the story.

It is a production of Campanario Entertainment and Addiction House, the production house of the Zurita brothers. The original idea is by Sebastián and Emiliano Zurita, the showrunner and the main writer is Marcos Bucay, with a team including Jaime Muñoz de Baena, Andreína Borges, Roberto Flores, Rosa Clemente García and Cynthia Fernández Trejo. Jaime Dávila, Diana Mejía-Jones, Wendy Cortez and Rico Martínez are the executive producers for Campanario, and Emiliano Zurita, Sebastián Zurita and Ricardo Gaspar de Alba Quiroz, the executive producers for Addiction House. Noe Santillán-López, Marcos Bucay, Sebastián and Emiliano Zurita are the directors of the episodes of the season.

“We have a gender-balanced group of writers of three men and three women because due to the issues we address in the story, we need the points of view of everyone,” explained Sebastián Zurita.

The series was recorded in a pandemic in 2021, imposing additional complications, such as the mandatory PCR tests on the crew and the health measures protocol. “We had to get really smart about the way we shot certain scenes, because there wasn’t unlimited money for post-production either, and you can’t do that many tests on all the extras,” he explained. Hence the importance of focusing on pre-production in order to have everything prepared.

However, Emiliano Zurita explained that the construction from the story side was easier, because of what they had already learned during the first season. “We knew the characters very well, how they spoke, how they thought, where to head to get the most out of them, and that is transmitted in the production. I can objectively say that it has improved a lot compared to the first one, in every way: the costumes, the art, the lighting, the stories,” he commented, after pointing out that it seems this new season is a much bigger project, in every way.

In the first season, both brothers directed episode 9, and in this second one they directed episodes 4 and 7. “It was our first approach to jointly directing something on this scale and we learned a lot. I think that in this second season we dared to explore, at least from my side, a different way of directing, not only in camera movements but exploring how to tell this story from a very honest side. Jokes work because they are an everyday thing and people can identify with the situations,” said Emiliano.

The advantage of the second season is that the audience already knows the characters that can fully enter into telling the story. “What we’re looking for this season is to create dramatic arcs of stories A and B for each of the characters. In addition, each character goes through a big event, so the production feels like it has much greater production values,” said Sebastián Zurita, after commenting that they took more risks with the story since there are more visual effects and post-production. For example, they filled a theater with people in the midst of a pandemic using special effects.

In addition, the second season has a significant number of cameos. “As the series explores the art world and makes fun of it, we tried to include cameos from artists of all genres. We know that from a commercial point of view it helps, because of the followers of each artist,” explained Sebastián Zurita. The incorporation of artists was justified as long as it worked for the story because the type of followers that an influencer attracts is not necessarily the one that enriches the program’s audience.

“It is a different type of consumer since it moves from one story to another every five seconds. For us, what matters is that it is relevant to the story” he said, after pointing out that it is an art to work with cameos because artists are always busy with other projects and it is complex to balance available dates or visions about the project. “The mission was that it serves the purpose of the story and that they could make fun of themselves.”

Diario de Hoy

martes, 5 de noviembre de 2024

Image

Alejandro Kember de AMCI-LA: La TV paga todavía es redituable pero hay un cambio en las formas de consumo y en la manera de distribución

Image
VIPS

• Carlota Vieira de SIC: Aparte de las series seguimos trabajando con las telenovelas como la adaptación de Broken promise de Kanal D

• Frank Rodríguez, actor y productor: Inicia La Gran Fiesta del Cine Mexicano que es el festival que promueve el cine jalisciense y mexicano

• Directora Alba Gil de El secreto del río: Siempre he tenido experiencias positivas y de mucho diálogo con los ejecutivos de todas las plataformas

• De La ruta de Enrique a construir una empresa en EE UU con un catálogo de nueve series y un podcast

Julián Gil y Valeria Marín serán los conductores de los Premios PRODU de la Industria

Luego de los Premios PRODU de la Industria se realizará la PRODU 35 after party, powered by Intermedya

Ganadores Premio PRODU Industria

Premios PRODU de la Industria reunirá a los más importantes ejecutivos del entretenimiento iberoamericano

Image
ACTUALIDAD

• VIP 2000 TV y ZEE Entertainment invitan a su VIP Lunch Screening el jueves 21 en MIP Cancun

• Studio 100 International presentará su película Heidi: Rescue of the Lynx durante AFM en Las Vegas

Carlos Mesber de We Love Entertainment lanza fundación Yo Vivo en el Amor

Image
CONTENIDOS

• Película Bogotá: city of the lost se grabó en Colombia con equipo de 65 surcoreanos y 200 colombianos

Palabra de honor debutó por Canal 13 de Chile como lo más visto del domingo 3

• Mega sigue liderando la televisión chilena en octubre

Image
VIPS
Image
Image

El actor y productor Frank Rodríguez, organizador de La Gran Fiesta del Cine Mexicano, festival de cine jalisciense y mexicano que se celebra por 12.ª vez en alianza con Cinemex entre el 8 y el 15 de noviembre en Guadalajara, explicó que buscan promover el cine hecho en Jalisco y en México, además de que este sea sostenible económicamente y animar a los jóvenes a tomar el camino de la producción audiovisual.

Image

Alba Gil, cineasta mexicana-canadiense, es la directora de la serie El secreto del río para Netflix que actualmente despunta en esa plataforma, así como de la película El diario, de Amazon Studios, que ha tenido gran éxito en México.

Image

Enrique Márquez tuvo un sueño hace más de 11 años: viajar con su mochila y grabar sus viajes para relatar sus aventuras a los sobrinos. De aquel sueño nació La ruta de Enrique. Desde entonces a hoy, Márquez creó LRE Holding LLC en EE UU y prepara un catálogo de ocho series de televisión y un podcast, con temáticas sobre viajes, comida, religión, realities y concursos, dirigidas al público de EE UU y Latinoamérica.

Image
ACTUALIDAD
Image
Image
Image
CONTENIDOS
Image
Image
Sergio Lagos y Karla Constant
Image
Noticias relacionadas (1)