Mizrahi dirigirá a la organización en el desarrollo y el adelanto del plan estratégico de AHAA
The Voice of Hispanic Marketing announced Isaac Mizrahi Co-President and COO at ALMA- as their Chair-elect. In this position he will be working closely with the current President, Linda Lane González in order to lead the organization in the development and advancing AHAA’s strategic plan. “I am honored and privileged to be named Chair-elect of an organization that is working to increase marketers’ understanding about the impact Hispanics are having on marketing strategies and corporate growth” said Mizrahi. “We are at a critical time in our industry where specialist marketers must work together to change the way brands engage consumers and ensure we have right measurement systems that accurately reflect the power of the ethnic marketplace and its positive effect on ROI.” Prior to this election, Mizrahi served on the Board of Directors and other committees. With González he will work with the AHAA Board of Directors to build AHAA’s thought leadership platforms, develop educational content and engage its members, partners and constituents. “Mizrahi is a tremendous leader and his record-breaking work has demonstrated the value of smart marketing to US’s multicultural majority” said González. “I look forward to working closely with him during this transformative period of our industry and taking AHAA to new heights!”
ALMA ruge con ocho Leones en Promo & activation, Radio y Health & wellness
