Mikhail Kovalchuk SM SignalMedia
Moolt and My Planet are two of the new channels that Olympusat will distribute through their platform Vemox in the US and Latin America. Moolt is a children´s channel and My Planet offers documentaries.
Mikhail Kovalchuk, CEO of Signal Media, producers of these channels, explained that they have vast experience in the production of these two genres –children´s and documentaries-. He mentioned they have produced documentaries for more than eight years, several hundreds of new episodes a year of content on trips, nature, science, and technology. “This content is 100% original” he mentioned.
The channels will be entirely dubbed into Spanish, with graphics and entries adapted for the Spanish-speaking audience.
Regarding Moolt, he commented that its content is very international and that the target audience -3 to 8-year-old children- is open to consume productions from other latitudes. Kovalchuk said they have worked on animation for three years now. “We are currently producing 10 animated series and will produce 3 more for next year. New episodes will run exclusively on the channel Moolt,” he mentioned. He added that they owned not just content but also games for children to follow the characters on several screens, not just linear.
The official start of the channels will be on February 1. First, they will enter the Hispanic market in the US and then in Latin America.
