Snap TV´s commercial department will be located in Miami, informed Ariel Tobi, president of the company, after commenting that they hired Karina Etchison, former Telemundo, to lead that area. He expressed that it is very strategic for Snap TV to have one foot in Miami.
“We are very happy to have Karina Etchison, with all her experience and her vast career path in Latin America and in Europe. For us, having a person with her background represents growth, and to continue growing is part of our decision. That is why it is very important to establish our commercial department in that city,” mentioned Tobi.
Karina Etchison was Sales VP for Europe, Africa, and the Middle East at Telemundo Internacional from 2008 until 2016. She was previously Sales Director of Latin America and Africa at Telemundo Internacional and she came from Tepuy, distributor of telenovelas that was bought by Telemundo. There, she handled sales in several Latin American countries. The executive has held several positions in the entertainment industry, being prominent among them: Programming Manager for Latin America and Brazil in Universal Television and Networks Group/USA Networks, a position she held successfully for more than five years.
