ENGLISH

Azteca America: The current Azteca America is a perfect combination of content and distribution

Maribel Ramos-Weiner| May 1, 2018

Manuel Abud Azteca America 2

A perfect combination of content and distribution were the attributes Azteca America highlighted in its most recent Upfront event in New York.

“We have publicly revealed what it now implies to be part of HC2. HC2 is owned by Philip Falcone, a public company focused on the development of the broadcast company. They believe in air TV. They are developing amazing facilities, more than 140 stations, more than 400 licenses. This is a marvelous combination for us because we have an owner that is 100% focused on distribution in this country and to a partner –after all, Azteca continues to be our partner— that keeps generating marvelous content and now doesn’t have the distraction of worrying about Azteca America. They will keep producing content and we continue to have access to that content,” commented, satisfied, Manuel Abud, president, and CEO of Azteca America.

Regarding the launch on open TV of AZ Corazón, he said it is estimated to take place in October. “We have such a broad distribution platform that we can actually launch it next week, I want to do it in a more organized way, launch it in October. The channel already exists, the most difficult part is ready. Today, I have distribution the following day. We just have to see which markets we can launch it in and we are ready.”

He also highlighted the strategic and long-term vision of the network’s new owners.

“According to Philip Falcone from HC2, content topics and TV in Spanish are new. He believes in the market in Spanish. When we did the first presentation to sell to the company, I immediately understood. I think that here we combine their mentality, knowledge, and investment in the telco and distribution world, with Azteca and Azteca America’s assets. Our executive team will complement in a very important manner what he is doing in broadcast,” he added.

He expressed they are satisfied with the counterprogramming strategy they are applying and with the presentation of alternatives compared with what competing networks in the Hispanic market are offering.

Diario de Hoy

martes, 12 de noviembre de 2024

Image

Mariano César de Warner Bros. Discovery: En 2025 estrenaremos Colisión realizada en alianza con Telemundo

Image
VIPS

• Félix Martínez de SÍR Soluciones Ambientales: La urgencia climática requiere que las empresas asuman una responsabilidad activa

• Adriana Suárez, guionista de Rojo carmesí: Nos tomó dos años escribir el guion de esa historia sobre un amor imperfecto y realista

• Héctor Orozco de Fundación Televisa: Hemos restaurado más de 25 películas de las 400 que son parte del acervo fílmico de Televisa

• Néstor Islava de Canela Media: Conocer a la audiencia beneficia al Connected TV y a las marcas

• Director Edgar Nito: La tecnología ha facilitado a nuevas generaciones el acceso de producir películas de terror

• Feratum Film Fest 2024 concluye reafirmando su compromiso en impulsar el cine de género

Durante los Premios PRODU de la Industria se revelarán ganadores del Gran Premio de Ficción y del Gran Premio de Entretenimiento

Continúan los preparativos para los Premios PRODU de la Industria que se realizarán el 21 de noviembre en el marco de MIP Cancun

Image
ACTUALIDAD

• AMC Networks adquiere la totalidad de BBC America por US$42 millones

• Acciones de WBD aumentan 14% tras resultados financieros del tercer trimestre de 2024

• John Kozack de TelevisaUnivision: Número récord de marcas se unen a la celebración de los 25 años de Latin Grammys que regresan a Miami

Celeste de Movistar Plus+ en coproducción con 100 Balas estrena este jueves 14

Actor Roberto Escobar: Es necesario más contenido que refleje nuestras historias

Image
RATINGS

Reality Palabra de honor de Canal 13 Chile culmina su primera semana liderando su franja

RATINGS: Argentina top 10 programas TV abierta del 4 al 10 de noviembre

Image
HOY

• PRODU HOY- Radio PRODU, 12 de noviembre: Irene y Ríchard comentan la industria castellanohablante

Image
VIPS
Image
Félix Martínez, fundador y director de SÍR Soluciones Ambientales
Image
Image
Image
Image
Image
Image
ACTUALIDAD
Image
AMC Networks Headquarters
Image
David Zaslav
Image
Image
Image
<em>RATINGS</em>
Image
Sergio Lagos y Karla Constant
Image
Image
HOY
Image