Antonio Briceño Bein Sports
beIN SPORTS announced the launch of beIN SPORTS XTRA on XUMO TV’s leading, free, ad-supported streaming TV service in the U.S., followed shortly by availability in Canada.
beIN SPORTS XTRA (Channel 746) joins the growing list of 190+ channels on XUMO, currently available in 45 million U.S. households via a multi-screen distribution network of smart TVs, mobile, web and streaming boxes.
“We are excited with the response received from fans and viewers upon launching beIN SPORTS XTRA in November 2019 and are even more thrilled to now announce the joining of forces with popular XUMO TV. Adding beIN SPORTS XTRA to free streaming television services like XUMO gives sports fans everywhere enhanced access to our world-class content, and we look forward to a successful ongoing partnership with the XUMO team,” said Antonio Briceño, beIN SPORTS deputy managing director for North America.
“Sports programming is especially popular with XUMO viewers, and beIN SPORTS XTRA is providing premium, live content from nearly a dozen different sports categories,” said Stefan Van Engen, SVP of Content Partnerships and Programming at XUMO.
