U.S. HISPANIC
CNN Latino launches in Miami and local programming includes the daily talk show hosted by María Elvira Salazar
Maribel Ramos-Weiner| 18 de junio de 2013
Local programming will include a prime time daily talk show María Elvira hosted by well-known TV news anchor María Elvira Salazar
CNN Latino is expanding to Miami, it was announced by Cynthia Hudson, senior vice president and general manager of CNN en Español and Hispanic Strategy for CNN/U.S. With the addition of Miami to its existing presence in Los Angeles, New York, Orlando, Tampa, Phoenix and Salt Lake City, CNN Latino programming will now be available in markets that represent more than one third of U.S Hispanic homes since its launch in January 2013. CNN Latino will now be available in broadcast television on WDFL-Channel 11 in Miami from 3-11pm beginning in August. It can also be seen on Comcast Channel 18, on AT&T U-Verse Channel 20, and on Atlantic Broadband Channel 82. The newly appointed president and general manager for WDFL-Channel 11, Tomás Johansen, will launch and lead the affiliate station. CNN Latino will be carried by WDFL-LD Channel 11 in the Miami market, which is ranked 3rd in the country as per Nielsens 2012-2013 Hispanic or Latino TV Homes Universe with an estimated 750,730 Hispanic TV households which represent 5.3% of the total U.S. Hispanic TV homes.In 2013, MIA TV, LLC; a company led by Luis Pérez, Manuel Enríquez, Gerardo Necuze, Judith Prado and Luis Isaías (The Isaias Group also known as TIG), which also operates CNN Latino TV affiliates in New York, Tampa and Orlando; merged WDFL-LD Channel 11 with heritage cable channel Telemiami. Local programming will include a prime time daily talk show María Elvira hosted by well-known TV news anchor María Elvira Salazar and produced by MIA TV. We are thrilled to have accomplished such an important affiliation and look forward to delivering CNN Latinos new and dynamic programming to South Florida. We are also excited to offer María Elvira to the U.S. Hispanic television audience, which will become a critical way for all of us to receive our daily news, said Judith Prado, VP of MIA TV, LLC.
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