Iván Bargueiras, general manager for Discovery U.S. Hispanic networks
Discovery U.S. Hispanic confirmed the participation of key talent as part of its annual upfront presentation to advertisers on May 13 in New York City. Dave Salmoni of Islas Mortales con Dave Salmoni (Mystery of the Lost Island), Antonio Brunet of Cromo Clandestino (Chrome Underground), Mago Pops Antonio Díaz and brothers Raúl and Rolando Méndez of Texas Trocas will be among the talent attending the show on behalf of Discovery en Español; and the Cake Boss himself, Buddy Valastro, will be on stage to represent Discovery Familia.Our theme this year is feel closer, reflecting our commitment to fulfill the entertainment interests of Hispanics, and contextual relevance that allows for brands to connect with viewers, said Iván Bargueiras, general manager for Discovery U.S. Hispanic networks. Our decision to bring top talent this year to our Upfront show is an example of our efforts to bring our audience and partners closer to the best of Discovery.Discovery U.S. Hispanics annual upfront event will take place on Tuesday, May 13 from 2 to 4pm at SIR Stage 37 in New York City.
Discovery U.S. Hispanic will hold Upfront event on Tuesday, May 13 in NY
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