DISH announced the launch of a new channel, {CubaMax TV;www.produ.com/television/videos/index.html?Noti=11163}, making it the first and only pay-TV provider to bring original Cuban entertainment to US audiences nationwide. The channel is available on DishLATINO, the companys market-leading suite of English and Spanish language programming packages. Connecting viewers with their heritage and culture is at the heart of the DishLATINO brand promise, and today marks an important milestone as we deliver movies and TV shows from Cuba that were previously unavailable. With an estimated two million Cubans living in the US and many others eager to learn about the islands rich culture, were excited to provide a window into the arts and entertainment world of Cuba, said Alfredo Rodríguez, VP of DishLATINO. Headquartered in Miami, CubaMax TV imports, curates and packages the best of Cuban entertainment into one channel for distribution in the U.S. CubaMax TV includes a range of Cuban entertainment that will appeal to a variety of audiences, from telenovela fans and movie buffs to music lovers and nature enthusiasts, said Amarilys Núñez, director of Marketing for CubaMax TV. The new channel will deliver a broad range of programming for viewers, including novelas, movies, variety shows, childrens programming and music videos. Popular shows airing on CubaMax TV include: the comedy show Vivir del Cuento, the novela Al Compás del Son and the singing competition Sonando en Cuba.
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