Hablamos el mismo idioma de Estrella Media
EstrellaTV is launching its Hablamos el Mismo Idioma (We Speak the Same Language) campaign with six new shows in its prime and daytime schedule on Monday, February 12.
Leading the nightly primetime lineup is the new show El Lavadero (6pm M-F), a nightly gossip and games show hosted by Juan Alberto Santos, followed by the exciting family game show 100 Latinos Dijeron (7pm M-F), and then La Hora Nichols (8pm M-F), a nightly topical entertainment and opinion show starring Rolando Nichols.
The lineup continues with the network’s leading viral news show Alarma TV (9pm M-F) and the national news show Noticiero EstrellaTV: Cierre de Edición (10pm M-F). EstrellaTV is seen across its broadcast network and on the EstrellaTV app on iOS and Android devices.
“Hablamos el Mismo Idioma is more than just a name; it is how we see our programming and ourselves as one with our audience,” said Enrique Guillen, Chief Content Officer, Estrella Media. “From the launch of La Hora Nichols in prime time to our new daytime shows, strengthened local news programming, and the consistency of our flagships Cierre de Edición and Alarma TV, we are committed to celebrating, advocating for, and empowering our audience.”
In addition to the new primetime schedule, the network announced three new half-hour daytime shows: El Factor Nour (4pm), starring Estrella News 24 Horas Anchor and Alarma TV host Nour Milla; Línea Directa con Abel (4:30pm) with EstrellaTV and Estrella News Anchor Abel Álvarez; and En la Mira con Palmira (5:30pm) starring EstrellaTV and Estrella News Anchor Palmira Perez. Also, EstrellaTV announced its revamped and original local news programming in Los Angeles, Dallas, Houston, and Miami, including the return of EstrellaTV’s highly regarded news and sports anchor Alexandra Stergios.
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