U.S. HISPANIC
HITN: SVOD Avanza Platform is a real partnership with our main distributors
Maribel Ramos-Weiner| 11 de enero de 2018
Eric Turpin HITN
The new SVOD Avanza platform, that HITN is launching, represents a real partnership with our main distributors, according to Eric Turpin, General Manager of HITN.
“No other distributor, no other programming service has a singular partnership like the one we are positioning with HITN. We expect Avanza to be available at the beginning of the year. We are already in conversations with a number of distributors who, until now, have been very open and thrilled over the opportunity, so we expect to have a couple of distributors in the first quarter,” he said.
Turpin also mentioned that the channel is now present in the most important Hispanic markets in the US. At the end of 2017, the channel reached a universe of 44 million homes and much of that has to do with the new agreement they reached with Charter.
“For the first time, we can assure that HITN is available both in linear and in satellite distribution in the 25 most important Hispanic markets in the US,” he ended.
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