Los Cowboys is created by executive producer Álex Corral and produced by his Corral 360 production company
Los Cowboys, an English-language, half-hour reality series from Corral 360, will go into production in July and will premiere exclusively on Hulu this fall. Los Cowboys follows the lives of a group of Latino/a urban charros (Mexican cowboys) from Los Angeles and their quest to gain respect as bona fide cowboys. Within four months of launching, Corral 360 has signed the Ram Truck brand as a title sponsor via Lightning Strikes Entertainment. Ram will play an integral part of the story line with continuous brand integration and several vehicle features. Former Fox executive Emiliano Calemzuk is invested in Corrals entrepreneurial endeavor and is a partner in the Los Angeles-based company.Los Cowboys is a real-life dramedy starring a cast of Hispanic millennials and acculturated Latinos and Latinas living different urban city lives in Los Angeles, while simultaneously sharing a passion for horses and the art of Charrería, the Mexican rodeo, which began over 100 years ago as horse competitions among cattle ranchers. The men and women of Los Cowboys juggle the trials and tribulations of their daily career and family lives with their love and commitment to charro sports such as bull riding, wild bronc jumping, horse reining and trick roping. The show features a wide range of opportunities for branded content and integration in categories ranging from home improvement, travel, food, beauty, telecommunications, alcohol, etc. Los Cowboys is created by executive producer Álex Corral and produced by his Corral 360 production company. The series will air exclusively on Hulu.
