Víctor Hugo Montero, Óscar De La Hoya and José Alberto Pepe Gómez
Olympic gold medalist, 10-time world champion in six weight divisions and leading boxing promoter Óscar De La Hoya is launching a new Spanish-language sports, travel and lifestyle cable television channel called De La Hoya TV. The announcement was made during the National Association of Television Program Executives (NATPE) annual conference in Miami.Offering news, analysis and original programming surrounding combat sports including boxing and MMA, the multi-platform network will feature entertainment, travel, lifestyle and news on international sports, giving fans another level of access to the champions of the sports that they love.De La Hoya TV will be the premiere authority on boxing and other combat sports, providing fans with a behind-the-scenes look into the world and lifestyles of their favorite athletes. The network aims to inspire all to live the life of a champion, delivering exceptional insight into the athletes and featuring entertainment, global destinations, news and more, said De La Hoya, chairman of De La Hoya TV. Building on boxing legend Óscar De La Hoyas brand, De La Hoya TV will launch with Spanish-language content and focus on engaging the U.S. Hispanic market. The multiplatform network will launch in the spring of 2015 and be available for cable and satellite distribution. Initially launching in Spanish, the network will in the future provide English content, offering today’s modern consumers with multiple options to engage with network programming. De La Hoya TV is a partnership between Óscar De La Hoya, businessman and international boxing promoter José Alberto Pepe Gómez, and media executive and Fashion TV Latin America partner Víctor Hugo Montero. De La Hoya TVs unique content, which will complement existing boxing programming on the established networks, like HBO, Showtime, FOX, and Televisa will help continue to fuel the growth of the sport and the intensity of the fans. Original production for De La Hoya TV will begin in early 2015, with details on programming schedules to be announced soon. The network is based in Miami, Florida.
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