Telemundo launches Decisión 2024

NBCUniversal Telemundo Enterprises announced the launch of Decisión 2024, its election-year multiplatform news and civic engagement initiative across Telemundo’s network, local stations, digital platforms, and national and local partners.

Decisión 2024 will feature expanded election news and campaign coverage, in-depth national and local Latino voter polls, and town halls. It will also include candidate debates, voter registration drives, live journalism events fact-checking tools, and other resources to inform and engage Latinos, the second-largest voting cohort – and one of the fastest-growing – in the United States. This year, some 36.2 million Latinos will be eligible to vote in November, up from 32.2 million in 2020.

“Decisión 2024 is a clear manifestation of our commitment to engage U.S. Hispanics in the upcoming election,” said Luis Fernandez, chairman of NBCUniversal Telemundo Enterprises. “By leveraging all areas of our company working closely with Noticias Telemundo, we plan to inform and motivate all eligible Latinos to participate in this important civic duty. Latinos can influence the outcome of this election and with Decisión 2024 we want to make sure they have all the information and resources they need to be active participants in this consequential electoral process.”

Decisión 2024 initiatives include an expanded multiplatform national and local news coverage and fact-checking tools.

Noticias Telemundo will increase its news programming with the launch in May of Noticias Telemundo Ahora, a 24/7 FAST channel on NoticiasTelemundo.com, the Telemundo app, the Noticias Telemundo app and Xumo Play with additional platforms rolling out throughout the year.

To help combat Spanish-language disinformation and misinformation about the 2024 race, Noticias Telemundo is doubling down on tools and resources to help voters navigate this year’s election (T Verifica and fact-checking WhatsApp Tipline).