Carlos Cerutti de Alton River
ViX announced the development of Mundo Regional (Regional World, working title), a new docu-series that will closely follow the most influential figures in regional Mexican music, the icons, and up-and-coming stars that are setting trends in this genre worldwide.
Carlos Cerutti and Martin Halac’s Alton River Media and Diego Álvarez’s Plataforma production company are in charge of the project, which will portray a never-before-seen aspect of a musical genre that is sweeping the global charts, breaking canons and capturing the attention of artists from varied genres and markets.
Mundo Regional will showcase the unique off-stage lifestyle, creative process and behind-the-scenes careers of the most prominent representatives of the regional Mexican music movement who are making history by taking it to the next level.
