Con Instaclass cada foto es una clase de inglés en Instagram
The Mexican agency Anónimo created the first English school in Instagram for the language academy Interlingua. The piece is titled Instaclass and invites students to strengthen their learning by following the account on social networks.The students who use Instaclass learn how to pronounce and spell words correctly. After each lesson they can evaluate their learning with new pictures which pose questions. The slogan of the initiative is: Instaclass, donde cada foto es una clase de inglés (Instaclass, where each picture is an English class).The piece will compete in Cannes Lions 2015 and the creative team that made it is: Rafael Martínez, CCO; Jorge Méndez, Head of Art; Benjamín Pedrero, Head of the Creative Group; David Espadas, Digital Creative Director; Carlos Ramírez, Art Director; Rafael Martínez and David Espadas, writers; Roberto Berriel, Eduardo Salgado and Al Jazem, illustrators and Adina Wapinski, Marketing Director. Did you like this piece? Share your opinion with #PalpitandoCANNES and follow us on @PRODUPublicidad.
Anónimo México personaliza las latas de Coca-Cola con braille
