The Creativity International Festival, Cannes Lions, has appointed Richard Plepler, HBOs executive director, as the Media Person 2014. Every year, the organizers of this great advertising festival present this prestigious award to a renowned and influential personality in the development of todays mass media scenario and someone that plays an essential role in the shape of global advertising industrys future.Richard Plepler is responsible for the general management of the most successful paid TV service; through which he offers HBO and Cinemax chains to more than 114 million of subscribers in the world.”Under Richards leadership, HBO has shown that forecasts regarding the televisions death are extremely premature. When placing content excellence in first and last place, and by creating acclaimed and awarded programs, he has impulsed the whole worlds public establishing an international fan center, generalized and active,” Philip Thomas said, Cannes Lions CEO.Regarding the award, Richard Pleper assured: “HBO has always been a synonym of excellence and quality in all the levels of our business, both nationally and internationally. For me, to be part of a distinguished list of awarded people and their big enterprises is a special privilege.”Richard Plepler will be awarded next June, 17th in the Palais des Festivals in Cannes, France. For more information, visit: {Cannes Lions;www.canneslions.com}.
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