Catherine Davis se encargará de supervisar la cuenta de McDonalds en EE UU
Leo Burnett Chicago appointed Catherine Davis as Executive VP. She will be in charge of tne McDonalds US account. Through a statement, the agency announced that Davis will report directly to the Leo Burnett North America CEO, Rich Stoddart.”After spending so much time on the client´s side, she understands the challenges modern brands face perfectly well. I am fully confident that her leadership will drive us towards a transformative change for our clients”, said Stoddart. Davis is back in Leo Burnett Chicago from Vizeum, where she served as President of the US office, after the launching of the media agency in 2011. There she supervised accounts for clients such as Discover Card, Calvin Klein, The Dow Jones, Reckitt Benckiser, among others. Before joining Vizeum, Davis founded her marketing strategy consulting firm, Think First Consulting, working with clients such as Pernod Ricard and The Weather Channel during the consultancy´s year and a half run. For nine years the executive was in Leo Burnett Chicago where she worked with brands such as Allstate, Pillsbury, Green Giant and Amoco.
Leo Burnett Chicago destaca lo artesanal en campaña de Firestone
