MERCADEO Versión en español
Diego Castillo of Rocket to the Moon: Were aiming to Letca Films’ support due to its strength and human qualities
Manuela Walfenzao| 9 de octubre de 2015
Martin Hillcoat, director de producción, Gaston Moreau director ejecutivo y Diego Castillo, director comercial de Rocket to the Moon
Diego Castillo, commercial director at Rocket to the Moon, and Jorge Colón, president and founder of Lecta Films, talked to PRODU about their new alliance. Letca will be representing Rocket in the U.S. and the photography firm will be doing the same for the production house in Buenos Aires. The alliance will take place in Miami in November. “Weve been working in other countries, including the U.S., but we needed an upgrade. Thats why we looked for an established company, such as Letca Films, not only because its strength but also due to its human qualities. Having the support of Jorge Colón and Melina Acevedo is a great production value. Letca offers us a solid foundation to serve the Hispanic market” Castillo said. Rocket is a multicultural photographic production firm that aims at the most diverse categories of photographers, to offer clients the best world talent. “We have worldwide photographers and in the U.S. we want to serve the Hispanic and general market” Castillo said. “For us it was important to work with Rocket due to the tool box they have: an impressive variety of photographers, first quality production capacity and an impeccable project management. It also caught our attention that its a cool company, they reinvent themselves every day, and offer a lot in creativity” Colon explained. “We can finally offer our clients a very interesting photographic proposal, with really good talents, competent for any market.”
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