Ambas empresas desarrollan una nueva forma de utilizar sus fibras remanentes
Ford Motors and José Cuervo are exploring together the use of the agave plant to develop more sustainable bioplastics to employ in vehicle interior and exterior components such as wiring harnesses, HVAC units and storage bins. Initial assessments suggest the material holds great promise due to its durability and aesthetic qualities. Success in developing a sustainable composite could reduce vehicle weight and lower energy consumption, while paring the use of petrochemicals and the impact of vehicle production on the environment. “At Ford, we aim to reduce our impact on the environment” said Debbie Mielewski, Ford Senior Technical Leader, Sustainability Research Department. “As a leader in the sustainability space, we are developing new technologies to efficiently employ discarded materials and fibers, while potentially reducing the use of petrochemicals and light-weighting our vehicles for desired fuel economy.” As part of Jose Cuervo’s broader sustainability plan, the tequila maker is joining efforts with the automaker to develop a new way to use its remnant fibers. “Jose Cuervo is proud to be working with Ford to further develop our agave sustainability plan” said Sonia Espinola, Director of Heritage for Cuervo Foundation and Master Tequilera. Ford began researching the use of sustainable materials in its vehicles in 2000.
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