MERCADEO

Laura Termini of Chicanol.com: This year, ad agencies are more interested in our influence as personal brands

13 de abril de 2014

Términi ha sido nombrada embajadora de Coffee Mate para Natural Bliss

Laura Termini, founder and editor of Chicanol.com and now considered one of the most influential Hispanics on social networks, was a guest at Hispanicize 2014 where she served on the Social Media Training panel aimed at Hispanic journalists.“This was my third year as a speaker, and it was very special because the discussion was specifically directed at all us journalists in the digital world. We talked about how to make our personal mark, how to get ahead as a journalist – a very interesting discussion with that group of Hispanic journalists from Florida, who gave us a really extraordinary welcome,” she told PRODU.Termini said that following the panel’s success, it was decided to hold that kind of meeting every month at the University of Florida, while other universities also showed interest in attending. “What is most interesting is that these meetings will be broadcast live so that all the journalists in the world can catch this technological train,” she said.Besides being occupied with Chicanol.com and social networks, Termini has also been named ambassador of Coffee-Mate for Natural Bliss, the brand’s line of creamers “made with just 4 natural ingredients,” as well as spokeswoman for the American Honey Producers Association.As for her impressions of Hispanicize 2014, Termini said that “this year has been very positive, because I’ve seen that advertising and PR agencies are much more interested in knowing who we are, what numbers we move, and what influence we have through our personal brands.”

Diario de Hoy

jueves, 16 de enero de 2025

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RCN presentó su nueva plataforma digital y sus producciones de 2025: Dario Gómez, el rey del despecho y La casa de los famosos Colombia 2

Elenco de Darío Gómez de Estudios RCN
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VIPS

• Directora Alejandra Márquez de La liberación: Prime Video tomó este riesgoso proyecto que explora el feminismo desde una visión autoral

• Muere en Buenos Aires Alejandra Darín, presidenta de la Asociación Argentina de Actores y Actrices

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ACTUALIDAD

• Rosalind Rotundo de VIP 2000 TV: Medcom será la pantalla de Kuma y TVN de Valentina en Panamá

• Francisco Villanueva de SOMOS Distribution: Llevamos oferta balanceada a Content Americas con dramas turcos, series familiares y comedia

• Kanal D International suma a Duda Rodrigues como directora de Ventas para Latinoamérica

• El Reino Infantil y Animotion Media Group anuncian una alianza estratégica para la distribución de series animadas en español

• Equativ: Connected TV, retail media, privacidad de datos y el video, entre las tendencias AdTech 2025

• EXTE y FLUZO optimizan la inversión publicitaria crossmedia con eficiencia y mayor alcance

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CONTENIDOS

• La serie Señor, dame paciencia llegará a Atreseries Internacional el 24 de enero

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RATINGS

RATINGS: Perú top 10 programas TV abierta semana del 6 al 12 de enero

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VIPS
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Prime Video estrenará este viernes 17 la serie La liberación, protagonizada por Diego Boneta e Ilse Salas, y dirigida por la mexicana Alejandra Márquez, quien conversó sobre el proceso de producción, así como del interés e la plataforma por este proyecto, que incluye temáticas como el #MeToo.

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ACTUALIDAD
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Duda Rodrigues Calinos
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CONTENIDOS
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Señor Dame Paciencia de Atresmedia

Luego de debutar en Antena 3 el pasado 14 de diciembre, la serie Señor, dame paciencia (8×50´), de Atresmedia, producida con Buendía Estudios y DLO Producciones, se estrena exclusivamente fuera de España el 24 de enero en Atreseries Internacional.

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<em>RATINGS</em>
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