MERCADEO Versión en español
Lopez Negrete Communications Sweeps The ADDY Awards
Liz Unamo| 12 de marzo de 2017
Yesenia Valencia
The Hispanic agency received 20 ADDY Awards, promoted by the American Advertising Federation, Houston chapter (AAF-Houston), Thursday, March 9th. In the Regional/National TV Commercial category took several awards for its Walmart client: Gold and Best of Show for the campaign Invisible Man; and four Citation of Excellence for Shaky Shaky, Your Wish Is My Command, We Want More and Holiday Gifting. It won Silver for Boss, and two Citation of Excellence for Bandits and Forest, for FCA US LLC. In Regional/National Television Commercial Campaign took two awards: Gold for It’ll Test You Part 2 and Silver for Work Calls, both for FCA US LLC and for Holiday Gifting for Walmart, it received a Citation of Excellence. The campaign Boss for FCA US LLC won in Copywrite and Film a Gold, and a Citation of Excellence in Art Direction. Forest took Silver in Film. For the Integrated Advertising Campaign Regional/National category – Consumer, the piece Holiday Meals for Walmart was awarded Silver.
