Marco Vega, co-founder and Creative Driven Strategist at We Believers, spoke with PRODU about the principles of his agency, after a year of great achievements. “The co-creation philosophy of We Believers seeks to unmask the relation that has formed between the client and the agency for years, in which trust has been lost. We generate a bond that allows us to sit face to face with the client to create the content we have always wanted to have. We create experiences that raise questions regarding the relation brand-consumer” he explained. The agency uses tools from the cloud to share with its clients since the first day of the projects. “What you have to do is open up and be transparent with your client. That is how this agency was born and why we are based on trust and co-creation”. On its first year, they won a Cannes Lions and since then have been busy with large-scale projects. “We are seeing 2016 in a very positive light and with all the eagerness in the world, because the truth is our first year was glorious. Now, we put ourselves under pressure to be able to match and improve what we did this year” he said. “We have fantastic clients, highly reliable relationships with them and new projects. This fills us with energy and with people who want to come and work with us. The truth is that we couldn´t be in a better place” he added.
