MERCADEO Versión en español
The One Club announces combined Creative Leaders Retreat+WITHIN brand-side virtual conference
Liz Unamo| 9 de febrero de 2022
Creative Leaders Retreat The One Club
The One Club for Creativity has combined two of its popular professional development offerings as Creative Leaders Retreat + WITHIN: The Path Forward, a new synergistic virtual conference on March 22-24, 2022 for both agency and brand-side creatives. Now in its ninth year and running the first two days of the conference, Creative Leaders Retreat (CLR) was developed by the club to fill a gap in the industry for a formal training process for mid-to-senior level creatives stepping into leadership roles, as they transition from doing creative work to managing teams, interacting with clients, and dealing with management issues such as staffing and profitability. CLR+W will provide tangible, actionable advice that attendees can take back to their job and implement. Sessions are discussion based, with programming divided evenly between presentation and dialogue, and time built into the schedule for group breakout rooms to foster further conversation, exchange of ideas, and networking. The conference happens behind closed doors, providing a relaxed, non-competitive environment for open and honest dialogue. Tweeting about presentations and discussions is not allowed, and recordings of sessions are available to attendees only. “The speed of industry change accelerated tremendously during the pandemic, making it critical to address the path forward,” said Kevin Swanepoel, CEO, The One Club. “This period of creative transformation also presents an ideal opportunity to bring these two creative constituencies together in one conference that examines the issues and challenges for both agency and brand-side teams.”WITHIN, happening on the second and third days, continues its unique focus on the inner dynamics of the industry’s leading brand-side creative departments and examines the cultures behind the teams who build, maintain, and grow a brand’s presence in the market.For more information and to register, please visit Creative Leaders Retreat + WITHIN: The Path Forward.
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