U.S. HISPANIC
Comcasts Xfinity TV announces a multiplatform content offering for NBCUniversals coverage of the London 2012 Olympic Games
Maribel Ramos-Weiner| 24 de julio de 2012
Subscribers can stay connected to the London Olympic Games wherever they go via NBCOlympics.com
Comcasts Xfinity TV, in agreement with NBCUniversal, announced a multiplatform content offering for NBCUniversals coverage of the London 2012 Olympic Games to commence on Wednesday, July 25 through Sunday, August 12. Designed to provide video subscribers with access to NBCUniversals more than 5,535 hours of unprecedented Olympic programming, this offering represents the largest number of total Olympics hours ever. Xfinity TV will offer NBCUniversals Olympic content live and on-demand, across multiple digital, mobile and tablet platforms, and for the first time ever, the Games will be available in 3D.We are excited to bring our Xfinity TV customers NBCUniversals coverage of every minute of every medal on every screen of the 2012 London Olympics. Through multiplatform Olympic-themed search, tools and personalized features created to help our customers view and experience the events, we are providing a virtual passport to NBCUniversals comprehensive 2012 London Games programming, said Matt Strauss, senior vice president, Digital and Emerging Platforms, Comcast Cable. In addition to extensive coverage on the networks of NBCUniversal, including NBC, NBC Sports Network, MSNBC, CNBC, Bravo and Telemundo, two HD specialty channels for soccer and basketball and a 3D channel, subscribers can stay connected to the London Summer Olympic Games wherever they go exclusively via {NBCOlympics.com}, and the NBC Olympics and NBC Olympics Live Extra apps available to mobile and tablet users.
