Andrew Wallace designado VP de Ventas y Mercadeo Nacional de Región Central de Liberman
Four weeks into the launch of the 2013-2014 broadcast season, Estrella TV has emerged as the only US Hispanic broadcast network to increase year to year, in prime time from 7pm-11pm Monday-Friday.With a proliferation of new cable networks launching and even a few new broadcast networks, taking the slot as the number #3 broadcast network is no small feat for Estrella TV, especially in only its fourth year on the air. Of the now 16 broadcast and cable networks in Spanish, Estrella TV is the only one that is creating 100% of its original, high quality content right here in the U.S. specifically for the U.S. Hispanic audience. The strategy is proving to be exactly what the viewers want and the ratings prove it.The successful lineup has grown audiences in all key demographics including a 28% increase in Adults 18-49 and a 27% in Adults 25-54. Estrella TV has grown its loyal viewers as they are responding to the networks strategy of producing original primetime entertainment, reality and news programming, said Judy Kenny, executive vice president Network Sales & Marketing.
Estrella TV grows its affiliate line-up by adding KZAK-TV and renewing KMBY-TV
Winter Horton of Liberman Broadcasting: Estrella TV is growing year to year
Liberman Broadcasting designates Jim Baral SVP, Integrated Sales West Coast
Estrella TV announces Upfront event will be on Monday May 13
Estrella TV keeps its rank as the fourth Hispanic network for November
Mi Sueño Es Bailar third season premiere delivers record numbers for the show
Estrella TV ranks as most valued network, according to survey
Estrella TV to develop new sitcom starring and produced by Héctor Suárez
Estrella TV to hold Upfront on Wednesday May 16 in New York City
Estrella TV kicks-off new reality competition Mi Sueño es Bailar
Estrella TV´s Estudio 2 nationally outpaces TeleFutura on primetime
Liberman´s Estrella TV Enters Oklahoma through Affiliate Deal
