U.S. HISPANIC
Javier Szerman appointed VP of Content Development of MundoFox
Maribel Ramos-Weiner| 8 de junio de 2012
MundoFox, the new Spanish-language broadcast network slated to launch in August, has appointed Javier Szerman as VP of Content Development of MundoFox. Szerman joins MundoFox after serving as executive director of Content Development for Fox International Channels Latin America. During his six-year tenure at FIC LA he oversaw the creation, development and production of multiple critically acclaimed and highly successful original drama series, including Kdabra seasons 1, 2 and 3, Tiempo Final seasons 2 and 3, 9mm seasons 1 and 2, Mentes En Shock season 1 and Exposos season 1. We are delighted to have Javier join our team as VP of Content Development of MundoFox. His commitment to excellence in programming, as well as his solid commercial instincts, will be instrumental to the success of MundoFox as a game-changer in the U.S. Hispanic broadcasting market. High quality content is in our DNA. Javier is already working diligently to ensure that we provide one-of-a-kind entertainment to Latinos in the U.S, said Emiliano Saccone, president of MundoFox. In his new post, Szerman will oversee the development and production of all original content for MundoFox, including drama and comedy series, talk and variety shows and will report directly to Mr. Saccone. To date, MundoFox has secured affiliates in over 40 DMAs, and is in advanced negotiations in an additional 10 DMAs, which collectively represent nearly 70% of U.S. Hispanic households. It is expected to exceed its original goal of securing distribution in 75 percent of U.S. Hispanic households by launch.I consider this a terrific opportunity to continue to work with a great dynamic international company while providing quality entertainment for the growing underserved U.S. Hispanic viewer, commented Szerman.
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